What in case your backup energy supply was as transportable and modular because the gear you employ on daily basis?
That’s precisely what the crew behind StarBatt Mini got down to construct. Designed by engineers and delivered to life by way of crowdfunding, this ultra-compact, swappable battery system raised over $100,000 on Kickstarter and is now gaining traction with creators, photographers, and vacationers worldwide.
On this episode of the Crowdfunding Demystified podcast, host Salvador Briggman speaks with Alex, co-founder of StarBatt, concerning the journey from thought to completely funded marketing campaign. Coming from a background in gross sales and advertising and marketing, Alex teamed up along with his mechanical engineer accomplice to sort out one of the vital ignored issues in transportable tech: dependable, versatile energy.
You’ll hear about:
- How Alex validated demand for StarBatt Mini earlier than launch
- The advertising and marketing technique that attracted backers early on
- Balancing product growth with storytelling and group constructing
- What the crew discovered from operating their first crowdfunding marketing campaign
If you happen to’re engaged on a {hardware} product or in search of methods to show an thought right into a profitable Kickstarter launch, this episode is filled with insights you received’t need to miss.
